Showing posts with label E-book. Show all posts
Showing posts with label E-book. Show all posts

Wednesday, 20 January 2016

E-Book Popularity is Growing by the Day


Books have gone through a rapid transition from placing a mail order using a catalog, to ordering Online, to now having the book being an instant download to your computer for reading on the screen or printed out on your home printer.  One of the hottest topics in the library and book world today is e-books.  Hard cover books and the newer e-books both have a place in our lives.

An e-book is the same as a hard copy book, only you read it on your computer screen, or you can print it, and then just read it as normal hard copy.  Our younger kids like to read inexpensive e-book stories on the computer screen.  We prefer our reading on hard copy printouts.  We make printed copies of all our e-books, and we keep all our e-books on CD too.

In most cases, an e-book quickly downloads to your computer in the popular Adobe Portable Document Format, or PDF.  The Adobe Reader, if not already installed on your computer, is a free download.

Stephen King brought e-books to the attention of the world by distributing his novel, Riding the Bullet, exclusively in e-book form.  In the first 24 hours of availability, 400,000 copies were downloaded - more than any other book in any format!  A quick scan of any of the e-Library sites will leave you in awe.  From old classics like Frankenstein by Mary Shelley, to favorites like Alice's Adventures in Wonderland by Lewis Carroll, The Adventures of Huckleberry Finn by Mark Twain, right up to the most recently written novels, romance, how-to, and scientific books.  The list of categories will leave you breathless.

If your eyesight is not what it used to be, here is an area where e-books really shine.  You can quickly change the type size, screen brightness, or e-books can even be used with text-to-speech software.

Some other attractive features come to mind:
-You can buy an e-book without leaving home, from your personal computer.
- Instant download after buying, to read, save on your hard disk, or print. 
- Text can be searched.
- Takes up little space.
- Low cost.
- Does not wear over time.

The average reader might simply want to read books, and the Adobe format mentioned above is quite adequate for most readers using a standard desktop or notebook computer.  For the more advanced e-book reader, there is a myriad of e-book formats, some using dedicated handheld reading devices.  Their features include, portability, replicating page turning, integrating multimedia contents such as video, audio, animation and images, and even more.  For some readers, the advancing reader technology is as exciting as the e-book's contents.

If the e-book evolution has passed you by, now is the time to catch up.  There has never been a better time, with so many free and paid e-books available from so many sources.  If you are a reader, you are only a click away from obtaining that special book you have been looking for. If you are a writer, you are only a click away from producing an e-book.  An exciting e-book experience is in store for you.

Ebay Ebook Success: Effectively using your About Me Page

Your About Me Page is one of the best ways to promote yourself on eBay.  It allows you much more freedom than other eBay pages and there is a link to it beside your eBay User ID so every time you buy an item, place a bid etc, people may click on it.  Despite this it is one of the most underutilised pages for the majority of ebook sellers.  In this article I will discuss how you should be using your eBay About Me Page to effectively promote your eBay store:

1) Describe yourself and your Ebook Business:- At the top of the page you should describe yourself and your ebook business.  Say a little about yourself, how you got into selling on eBay, and what you sell.  Also say why people should buy from you instead of the competition. Examples could be that your eBay store is updated every week, your prices are low etc. 

2) Link to your Feedback:- To prove that you are a trusted seller you should link to your feedback rating from your About Me page.  Just include a simple sentence like "Click Here to view my feedback."

3) Provide a Contact Address:- Buyers viewing your About Me page may want to ask more questions so it is only logical that you provide a contact address.  Make it clickable for maximum ease to the customer. For example "You can contact me at any time at: sales@theebookcavern.co.uk."

4) Provide a direct link back to your eBay Store:- Not all the visitors to your About Me page will have found it through your eBay store.  Some may not even be aware that you own an eBay store.  The only way to make sure that everyone viewing your About Me page knows that you have an eBay store is to provide a clickable link to it.  For example "Click Here to visit my eBay store."

5) Other Links:- If you have a specific auction which you want to promote, or a specific page you want to link to then do it here.  For example "You can visit my super duper auction by Clicking Here."

If you follow the steps in this article then you should be well on your way to maximising the effectiveness of your eBay About Me page.  Many customers will use your About Me page to assess whether to buy from you so it's essential that yours is effective.  Till next time good luck with your ebook sales and take care!!!

Ebay Ebook Success: Effectively Promoting your eBay Store


To really maximise your eBay ebook sales you need to be promoting your eBay store.  eBay stores get less exposure than normal eBay listings and therefore will not yield great sales for you unless you promote them.  There are many ways both on and off eBay that you can promote your eBay store.  This article outlines some of them:

1) Ebay Auction Listings:- eBay Auction and Buy It Now listings get the main exposure on eBay.  When someone does an eBay search for an item all the eBay Auction and Buy It Now listings are displayed first.  Then after these the eBay Store listings are displayed.  Since these Auction and Buy It Now listings are getting the most exposure it makes sense to run a few of these and insert a link to your eBay store inside the actual description.  This works especially well with Auction listings as people often click the link so they can buy the item instantly from your eBay store rather than wait for the auction to end.

2) Ebay About Me Page:- The eBay About Me page is one of the best free opportunity's eBay provides to promote yourself.  Every time someone on eBay sees your eBay ID (whether you bid on something, leave feedback, or buy an item) there will be an About Me logo next to it and some people will click this logo.  Despite this, it really is one of the most under utilised tools on eBay.  If you do not yet have an eBay About Me page yet then get one NOW.  Use it to write about your eBay store and tell people why they should buy from you.

3) Ebay Reviews and Guides:- These are a relatively new addition to eBay but they are still a great way to promote your eBay store for free.  The reviews section allows you to write product reviews such as CDs and DVDs.  The guides section is more relevant to eBay sellers as it allows you to write guides on just about anything.  There has got to be some topic that you can write a guide on so get righting now.  When people read your guide they are presented with a link to your eBay store which is again more free exposure.

4) Ebay Seller Cross Promotion:- I outlined in the last article that with an eBay store you can cross-promote your items.  Recently eBay has also added the ability to cross-promote with other sellers.  This is very easy to set up and eBay manages the whole process for you.  All you have to do is go to the "Cross-Promotion Connections" area of My eBay and then use the request cross-promotions link in order to set them up.  If the other seller agrees then a box promoting their products will appear on your listings and vice versa.  This is a valuable way to increase your eBay sales and also generate more traffic to your eBay store.

5) Search Engines:- As I mentioned in my last article you get an actual URL with your eBay store.  This URL gets listed in the eBay stores directory and search engines which means extra traffic for your eBay store.  What's more eBay allows you to pick your search engine keywords so you can be listed under the categories that you feel are most appropriate to your eBay store.  Getting listed in the search engines is a great way to bring in customers from outside of eBay and maximise your sales potential.

6) Store RSS Feed:- When you access the home page of an eBay store you may notice a small RSS box in the bottom left corner.  If you click on this RSS box then you will be shown your store's RSS feed.  Now I myself am not an expert in RSS but I do know that it is another way to promote your eBay store easily and effectively from outside of eBay.  You can get some free software that submits your RSS feeds to the main RSS directories by doing a search on Google.

7) Blogging:- For those who don't know a blog is a weblog.  It's basically like an online journal where you post your thoughts, comments, or whatever else you want.  Blogging is an excellent way to get traffic to your eBay store.  Quite a few websites offer free blogs which you can sign up for and then link back to your eBay store.  Post in it regularly to gain exposure and your blog should soon become a great source of traffic.

8) Article Submission:- There are 100s of article directories out there that will you can submit your articles to, and if accepted you are allowed to have a live link back to your website or eBay store in the author resource box.  This is a great way to generate traffic to your website in the long-term as not only do the search engines index your article, but people also reprint these articles on their websites complete with your author resource box (and live link back to your eBay store).  The longer your article is online the more it will be reprinted and so the more traffic it will generate.

Hopefully this article has opened your eyes to some of the free and effective promotion methods for your eBay store.  At first the fact that eBay Stores do not get as much exposure seems like a major problem but by putting a little effort into promoting it yourself, it can be much more successful than any eBay Auction listing.  Till next time good luck with your ebook sales and take care!!!


How To Create And Publish Your Own E-Book

How would you like to have your car payment or mortgage paid for?  Or perhaps you would like to quit your job and work part time from the comfort of your home?

Whatever your dreams are, selling ebooks and software with resell or master resell rights can help make them a reality!  But what if you are not a savvy  internet marketer?  Well, eBay is an easy and great place to start.  It is also a great source of supplemental income even for seasoned resell rights marketers.

But, with increased competition on eBay among ebook resellers, an effective strategy is a must have to continue to grow your ebook business effectively.  Don’t ever let the seemingly low prices and the thought of resell rights saturation discourage you from reaping large financial rewards.  I have been selling ebooks and software on eBay for 3 years now and have developed and refined 7 tried and true tactics that will allow you to resale ebooks for up to 10 times the price of your competition.

The secret is in the listing title!  Below are 7 ways to maximize your traffic, conversion and profit using smart listing strategies.

1.  Keyword Rich Listing Title

This tip is not unknown but is still rarely used.  Most people who sell ebooks with resell rights simply list their item on eBay using the “actual name” of the product for the listing title.

For example, “James Jackson's Giveaway Gold” is listed by many sellers by it’s title.  In reality this is an ebook on how to build your email list.  If you were looking for a guide on how to build your mailing list would you type in “James Jackson’s Giveaway Gold?“  Not if you have never heard of such an ebook!  It should be listed as “Build Create Make Your Mailing Email List”.  This would be a wise use of relevant keywords and phrases which will bring in the greatest amount of traffic to that listing.  You can find these targeted keywords with a free keyword search tool.

2.   Understand What You Are Selling

If you don’t know what you are selling how can you give it a proper listing title?  Be sure to read the sales page that it comes with.  Often times you can find useful keywords and phrases in the sales page that will help you list it correctly.

3.  Check Out Your Competitor’s Listing Titles

Do this before you pick your listing title.  As you start writing down possible keywords and phrases to use in your title, cross check them on eBay to see if any other of the same products pull up.  Be sure to choose the keywords and phrases that give you the fewest competitors.

4.  Use Misspellings To Your Advantage

People’s inability to spell means money for you.  For example, a product that has to do with “Google Adsense” can also be written as “Google Ad Sense,” or even Goggle Adsense.”

5.  Cross Positioning

A great example of this would be having an ebook on coin collecting but listing it as coin collecting with metal detector.  There may be nothing in your ebook on metal detectors but no doubt anyone who pulls up metal detectors will see your ebook on coins and bingo, you just created a niche listing with no competitors.

6.  Name Recognition Tie In

This is a great way to pull in brand name recognition traffic even though you aren’t selling the product with the name.  An example of this would be if you were selling an ebook on how to create a pay per click search engine.  You could list the title as something like “Make A Pay Per Click Search Engine Like Google Adwords.”

Another benefit to using all 6 of these techniques is that often times the resellers won’t find you very easily.  Resellers will be looking at other resellers and trying to copy their titles while undercutting their listing price.  Because most of them are looking for the actual name of the product, you will be virtually invisible to them.

7. Put Your Ebook On CD

Now that you have positioned yourself on eBay away from the rest, burn your ebooks to CD.  Why on a CD?  You can increase the price as well as charge shipping and handling.  You can easily charge $4.99 for shipping when in fact it costs less than half that to pay for the CD and shipping materials.

There you have it.  Now you can be the ebook reseller you have always wanted to be and start pulling in easy cash, the smart way!

How To Create And Publish Your Own E-Book

In this simple article, we will show you step-by-step how to create your own e-book.

Step 1:
Open your HTML editor (Dreamweaver, FrontPage or etc); if you do not have one, go to search engine and type, "free online editor WYSIWYG".

Step 2:
Type your message or idea into your HTML editor or copy and paste it from your text editor. Design your page and make it simple. After you, finish your work, save your file into specific folder. When designing your page, consider creating your file in single page or multiple pages that link to each other like website. If you new to website design, better you design it in single page.

Step 3:
Compile your file into ebook using ebook compiler. Go to (http://www.ebookcompilers.com) and download ebook compiler. This is directory of ebook compiler and there are free ebook compilers too. Download and install ebook compiler into your computer. On the other hand, go to search engine and type, “free ebook compiler.”

Step 4:
Open your ebook compiler and browse your file (html file you create in step 2) and follow the instruction in your ebook compiler until finish.

Step 5:
Go to www.winzip.com, download WinZip, and install it. Open WinZip application and create a new Zip file. Add your ebook file and zip it.

Step 6:
FTP or Upload your zip file (example - ebook.zip) into your web server. You can also sign up for free web hosting. Go to search engine and type, “free website hosting.”

Step 7:
Publish your ebook on the internet. Submit it to the ebook directory or freebie directory (if your ebook is free). Go to search engine and type, “free ebook directory" or submit it to www.download.com. Submit first your e-book to www.upload.com because their website received high traffic every week. Allow your website visitors to download your e-book free.

Now you have successfully created your own e-book, publish it on the net but your e-book only can be view by Windows user. So, how your e-book can be view both Windows and Mac users. It is very simple just type your message or idea in word processor and save it in text format. Go to https://createpdf.adobe.com and follow the instruction on how to compile your text into PDF file. After you successfully create your PDF file, follow step 5, 6, 7.

Good Luck.